The Challenge:
Ruby’s Beauty salon had no website – only a Facebook page. Walk-ins were unpredictable, phone bookings were messy, and many new customers dismissed them because they didn’t look “professional enough” online.
The TRC Solution:
- Trust: Designed a chic, professional site that reflected their brand, added before-and-after galleries, and pulled in Google reviews.
- Results: We strategically placed real photos of real customers throughout the site so they work alongside the reviews and the customer journey
- Conversion: We integrated online booking with SMS reminders to reduce no-shows., and Strategically placed “Book Now” buttons across the site to drive instant appointments.
The Outcome:
Bookings tripled in 90 days, weekends filled up weeks in advance, and clients started recommending the salon based on the website alone.
Client Testimonial:
“We really used to struggle getting clients. I’m not even going to lie hey. Now, thanks to Tinashe’s approach, we’re actually at the point where we even have a waiting list. The website makes us look as professional as we feel, and customers trust us instantly. It’s no exaggeration to say it’s completely changed our business.”
